Scam 2010, the next chapter in Sony LIV's Scam franchise, is coming in the new year. Sony LIV released the series' first look on 2 November 2026 and announced that it will stream this January, meaning January 2027. No exact date has been announced yet.
Release date and platform
The first-look video on Sony LIV's YouTube channel says the series is "Streaming this January on Sony LIV". Bollywood Hungama also reports a January 2027 premiere, exclusively on Sony LIV. The exact date and time have not yet been announced.
What the series is about
Like the earlier seasons, Scam 2010 dramatises a real-life financial story. Sony LIV first announced the title in May 2024 as Scam 2010: The Subrata Roy Saga, and its new first look carries the hashtags #Scam2010TheSubrataRoySaga and #TheSaharaSaga. That points to the story of the Sahara group and its founder, Subrata Roy.
When filming began in August 2026, the makers said the series follows the lead character's rise through small savings schemes, which laid the foundation for a sprawling financial empire, and the public scrutiny that followed. Hansal Mehta described it as a story about "ambition, influence and the arrogance that follows both". The first-look video's tagline says that this time the story is "more than just about the money".
Cast
- Siddharth Bodke plays the lead role.
Sony LIV has not announced the rest of the cast. In a statement, Bodke said he wanted to understand "the man behind the image". He called the part one of the most challenging experiences of his career.
Makers
- Director: Hansal Mehta, returning to the franchise after Scam 1992: The Harshad Mehta Story (2020)
- Production houses: Applause Entertainment and Birla Studios
- Platform: Sony LIV
Applause Entertainment's chief content officer, Deepak Segal, has described Scam as an anthology about ambition, money and power in India's recent history. The franchise began with Scam 1992 in 2020. Scam 2003: The Telgi Story followed in 2023.
What we know so far
Production on Scam 2010 began in August 2026, and the first look arrived in early November. Sony LIV has confirmed the series is coming in January 2027. It has not yet released a trailer, a full cast list or an episode count. We will update this page when Sony LIV announces the exact premiere date.
Details are as officially shared by Sony LIV and the makers, and may change before release.
Sources
- Scam 2010 | First Look | Sony LIV | Streaming this January — Sony LIV (official YouTube channel)
- SCAM IS BACK | SCAM 2010 The Subrata Roy Saga | Hansal Mehta | Sony LIV — Sony LIV (official YouTube channel)
- Scam 2010 first look out: Hansal Mehta-helmed series to premiere in January 2027 on Sony LIV — Bollywood Hungama
- Scam 2010 begins production: Hansal Mehta to direct Siddharth Bodke in new chapter — Bollywood Hungama
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